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Before we started building 20/Twenty, we interviewed over a 100 marketing and social media managers who were users of different listening platforms. We found a very interesting thread running through the experiences most marketers had with Listening Platforms.
- Stage 1: Encounter aggressive sales pitch
- Stage 2: Sign up
- Stage 3: Struggle through set up
- Stage 4: It’s ready to use!
- Stage 5: Hmm…it’s too complicated.
- Stage 6: Give it to the intern / account executive.
- Stage 7: Ignore the PDF reports that the intern / exec emails once a week.
With this learning in mind, we vowed to build something that is super intuitive and easy to use. Our clients believe we have succeeded in doing so! Find out more here.
Please get in touch for a free demo – and save your intern’s life!
PS: Ease of use is just one of the differentiators we have. Click here to find out why 20/Twenty is special